General Catalog Features

• Supports categories and manufacturers
• Categories can also be fully nested to any level desired (sub-categories)
• Products can be mapped to more than one category or manufacturer
• Anonymous checkout
• Support for kit products (e.g. Build your own computer)
• Multilingual support
• Multicurrency support
• Measure weights, measure dimensions
• Real-time currency exchange rates (ECB)
• SSL support
• Export to XML
• Fully 100% customizable design using templates

Product Features

• Product attributes (e.g. color, size)
• Supports multiple images per product
• Auto image resizing
• Downloadable products supported
• Text options on products (e.g. require initials for monogrammed products, require text name for product customization, etc)
• Support for simple products (e.g. a book) or products with variants
• Support for sale prices
• Product search
• Featured products, sale products or new products
• Inventory tracking
• Disable buy buttons for specific products
• Product specifications (e.g. processor, memory, graphic card)
• Compare product feature (if enabled)
• Breadcrumbs

Marketing & Promotions

• Ability to assign design on category, manufacturer or product (unique design per category/manufacturer/product)
• Supports related products
• Marketing manager (campaigns)
• Customer groups can be marked as free shipping
• Customer groups can be marked as tax exempt
• Supports discounts
• Supports coupons
• Discount amount can either be a fixed value or a percent off. e.g. $10.00 off or 20% off
• You can specify a start date and an end date when the coupon is valid
• Discounts can be assigned to products
• Discounts can be assigned to categories
• Discounts can be assigned to whole order.
• Discounts can be filtered by a customer role
• Volume discounts (Tier prices)
• Recently added products page. RSS.
• Recently viewed products page
• Free Shipping Option
• Customers can review & rate products (if enabled)
• Require administrator approval of product reviews for all reviews
• Product review helpfulness ("Was this review helpful for you?")
• Search Engine Friendly URL's
• Automated URL Re-Writing
• Every product, category and manufacturer page can have their own custom search engine meta tags, page title
• Customize default SEO meta tags
• Store news items supported. News RSS. News comments
• Polls supported
• Store blog supported
• Forum supported
• Supports affiliate programs
• Froogle (google base) product feed
• Google XML site map
• Customizable email templates
• Completely customize the layout & appearance of any category, manufacturer, or product page
• CMS Topics
• Breadcrumb trail for easy site navigation
• "Store is closed" feature

Customer Portal

• Integrated for real-time shipping rates from: UPS, USPS
• Calculate shipping by order total
• Calculate shipping by order weight
• Calculate shipping by country & total order weight
• Free shipping over $X
• Supports warehouses
• Admin defined shipping methods (e.g. Ground, Next Day, 2nd Day, etc)
• Specify all orders as free shipping
• Support for download products
• Support for "no shipping required" products (e.g. services)
• Admin defined shipping methods
• Customer groups can be marked as free shipping

Tax Features

• Apply tax by country
• Apply tax by state
• Apply tax by zip
• Strike Iron tax provider
• Individual products can be marked taxable or tax-exempt
• Tax classes supported by product (e.g. goods, services, alcohol, etc)
• Customer groups can be marked as tax exempt
• VAT support
• Allow store owner to specify which tax based on: billing/shipping/default/shipping origin address
• Allow store owner to specify whether prices include tax
• Allow customer to choose tax display type (incl/excl tax)
• Allow store owner to specify tax display type (incl/excl tax)
• Allow store owner to specify whether shipping is taxable
• Allow store owner to specify whether shipping prices include tax
• Allow store owner to specify whether to hide zero tax
• Allow store owner to specify whether to hide tax in order summary when prices are shown tax inclusive

Payment Methods, Gateways

• Cash On Delivery payment method
• Accept Purchase Order.
• Accept Checks / Money Order.
• Accept all major credit and debit cards
• Store can be set to authorize only, or auth-capture credit card mode. You can then capture payment at shipment if desired
• Real-time or offline credit card processing
• Manual gateway (just collects order & payment information for offline processing)
• 2Checkout
• Authorize.NET
• CDGcommerce
• eWay (Australia)
• Google Checkout
• Moneybookers
• PayPal Standard
• PayPal Website Payments Pro (Direct and Express)
• Paypal PayFlow Pro
• PSI Gate
• Worldpay

Customer Service Features

• Allow customers to register/login by email or by username
• Wish list
• Customers can view their order history and order statuses
• Customer has an address book
• Customizable Order Emails
• Multiple billing and shipping addresses per customer
• Customer roles (groups)
• Time zone support
• Built-in forum
• Password recovery
• Several account registration/activation types
• "Email a friend" feature
• Compare product feature (if enabled)
• News RSS
• Recently added products RSS
• Image capture on login/registration
• Contact Us form
• Installation wizard